Get the low-down on Lifetime Rewards and how you can benefit

Exclusive offer

Take out a VitalityLife or VitalityHealth policy through Lifetime Rewards before September 30, 2015, and receive your half price Sweatshop running trainers for no cost! Lifetime Rewards will pay the remaining 50% of your Sweatshop running shoes subject to terms and conditions*. Don’t forget to quote the promo code ‘AW’!

Rewards logo pink

Lifetime Rewards are an exclusive distributor of Vitality insurance policies – their trained team of protection advisors take the time to understand you and your circumstances in order to tailor plans to your individual needs.

Lifetime Rewards are part of Lifetime Financial Management, one of the UK’s leading independent financial advisory firms who put their clients at the heart of everything they do, working with them to reduce debts and increase wealth throughout their lifetime. One of the most important areas to address is protection, also known as the foundation underpinning financial strength. Should the worst happen, VitalityLife policies are designed to ease the mounting financial pressure and allow you to continue increasing wealth and reducing debts.

Want to find out more? Check out, call 0161 393 8469 or email [email protected] quoting the promo code ‘AW’.

Why are Lifetime Rewards in exclusive association with VitalityLife we hear you ask? Well, let us tell you.

While being healthy is often reward enough, it’s always nice to receive further benefits. Vitality aims to make it cheaper and easier to live healthier by rewarding members for getting active.

The choices you make can affect your health more than you might think. One of the reasons some people struggle to be healthy is the cost. Vitality make it more affordable to have comprehensive health and life insurance, whilst receiving benefits for staying healthy. They give you discounts on things that help you get healthy, from free fitness assessments at Virgin Active and health screenings through to discounts on running shoes from Sweatshop and trips to Champneys health spas to help you rest and relax. By making it more affordable, they make it cheaper to get healthy.


What makes Vitality so perfect for athletes?

Athletes tend to track their exercise activity for training and progression purposes. With a VitalityLife or VitalityHealth policy they can purchase an activity tracking device such as a Garmin or Polar heart rate monitor or Fitbug fitness tracker at half the recommended retail price. By then simply linking their device to their own Vitality member zone they can build points and unlock rewards for themselves and their families.

Find out more by visiting, calling 0161 393 8469 or emailing [email protected] Quote the promo code ‘AW’.

What are some of the rewards and discounts available?

Health checks and screens

Bluecrest – 50% off health screen (between £49.50 and £124.50)

BMI Healthcare – 50% off health screen (between £86 and £322.50)

Nuffield Health Executive – 50% off Core Health Assessment

VitalityHealth Check – £15 or free with a health policy

Virgin Active Gym – free fitness assessment

Get active

Virgin Active – get 50% off flexible individual monthly gym membership fees with Virgin Active (a joining fee will apply). Joining fees are up to £50 for all clubs other than Classic Collection clubs, where joining fees are up to £150. This offer does not apply to Chiswick Riverside Virgin Active club.

Sweatshop – 50% off a pair of running shoes (maximum of one pair per member per plan year)

Fitbug – 50% off a fitbug device (plus £4.50 postage and packaging)

parkrun – earn 10 Vitality points through parkrun, enough to unlock a cinema ticket and a drink at Starbucks

Garmin – track your activity for less with 50% off selected Garmin devices (one per policy lifetime)

Polar – 50% off a Polar Heart Rate Monitor, sensor or cycling computer (one per policy lifetime)

Wellbeing and relaxation

Champneys – 75% off health breaks at country spas and 25% off treatments at town spas

National Trust – a digital gift card of up to £30 to use towards any standard National Trust membership

Active Rewards

We all need a little extra motivation sometimes. That’s why Vitality rewards you for getting active with things like the following:

Cineworld/Vue cinemas – get active and be rewarded with a cinema ticket at Cineworld or Vue every week (Bronze and Silver members must earn 9 points per week to unlock this reward, not available on 3D films, alternative content, special showings or VIP seats)

Starbucks – get active and be rewarded with a drink at Starbucks every week (handcrafted drinks only, Bronze and Silver members must earn 9 points per week to unlock this reward)

iTunes – get active and be rewarded with a song download from iTunes every month. You could get up to £20 iTunes credit depending on your Vitality status

Virgin Active membership

Why not take advantage of the 50% discount (a joining fee will apply) on flexible individual monthly gym membership fees at Virgin Active Health Clubs? Even better is that a trip to the gym is worth 10 Vitality points, enough to unlock a cinema ticket and a hot drink at Starbucks.

New shoes?

While elite runners might replace their running shoes every 300-500 miles, non-elites are likely to be able to get around another 200 miles out of their footwear before needing to replace. That’s still quite an expense, but with Vitality you can get a 50% discount on a pair of sports shoes from Sweatshop – this applies to a maximum of one pair per member, per plan year.

* Terms and conditions

1. Applies on trainers up to the value of £100 (maximum benefit is therefore £50)
2. Benefit is subject to 48 month clawback period. If the policy is cancelled with 48 months, Lifetime Rewards reserve the right to seek back the benefit.

Click here to return to the Lifetime Rewards page

Want to find out more? Check out, call 0161 393 8469 or email [email protected] quoting the promo code ‘AW’.