Haha, love the idea of the stands filled with crows
Seriously, though, I really think that we are preaching to the converted here. Club athletes don't tend to go to the major events usually because they are competing themselves, or, as has been said, the major event is too far away. However, shouldnt we be looking to get people who arent involved with athletics at the moment to come and watch these competitions?? Most, if not all, people who post on here will be watching or competing in some type of athletic event during the year.
Unless we get new spectators, and broaden the appeal we will become increasingly insular. Athletics is watched once ever 4 years by most people across the world... so why don't they come in their droves to competitions the rest of the time? I would guess that, for the most part, they don't know about it. Isn't it those people we should be appealing to, not the club athletes who are already part of the structure of athletics?